YP Week Events Happening Statewide Until Saturday

The statewide initiative is working to attract talent to Wisconsin, connect young people who are living and working in the state and promote what Wisconsin has to offer. 

YP Week started in 2012 in Milwaukee with the goals of helping local employers recruit talented millennials and introducing young newcomers to the city — a sort of "golden key to the city of Milwaukee," said Angela Damiani, the president of NEWaukee, the company behind YP Week.

In 2015, the Wisconsin Economic Development Corporation reached out to NEWaukee in the hopes of collaborating "to really explore what it means to be young in the state of Wisconsin," Damiani said...

Another article:

YPWeek aims to attract more young professionals to Wisconsin