Evers announces grant program to aid tourism industry as fall foliage begins


Evers announces grant program to aid tourism industry as fall foliage begins


Gov. Tony Evers announced an $8 million grant program aimed at helping the Wisconsin tourism industry amid a decline in tourism due to the COVID-19 pandemic on Sept. 14.

The Tourism Relief to Accelerate Vitality and Economic Lift (TRAVEL) stimulus grant program will be funded through the CARES Act.

“The tourism industry is among the hardest hit by COVID-19,” said Evers in a press release. “The TRAVEL grants are designed to sustain local operations, staffing and relief stimulus activities to drive immediate spending and reinforce safe travel in support of local businesses across the state.” ..

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Ken Notes: Here is yet another example of fixing a problem without knowing the overall impact. What we need to do is create programs, space, and support for bringing more tourists to Wisconsin post Covid. We dropped the Escape to Wisconsin tag line, but I promise after Covid we will look good to the Chicagoan`s looking for calmer waters. While 8 million sounds good this is a 22 Billion dollar industry. So one half of one percent??..

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- - Volume: 8 - WEEK: 39 Date: 9/24/2020 9:52:26 AM -