5 state businesses named finalists in Wisconsin’s Main Street Makeover Contest

Five Main Street businesses from around the state have been named as finalists in the Wisconsin Economic Development Corporation’s (WEDC’s) annual Main Street Makeover Contest and have a chance to win up to $10,000 in upgrades for their storefronts.

Based on the popular reality show concept, established businesses located in one of the state’s 34 Wisconsin Main Street communities had the opportunity to nominate themselves for a “makeover” that will take place in the spring of 2019. The winning business will receive personalized technical assistance and up to $10,000 to implement recommended changes, which could include interior and exterior design improvements or personalized assistance to boost the business’s image and operations.

Finalists were selected based on their business track record, the vision for their business, and the potential for the makeover to have a positive impact on the Main Street district.

The five finalists are:

• Anthony’s 511, Watertown
• Arrow Gift Shop, Eagle River
• Bushel & Peck’s, Beloit
• Campbell Family Homes, Viroqua
• K Sera Salon and Spa, De Pere