Wisconsin seeks untapped market


Wisconsin seeks untapped market


MADISON, Wis. – A new Wisconsin initiative is aimed at opportunities to sell Wisconsin-grown and -processed products, from the United Kingdom to Southeast Asia. It seeks to boost agricultural exports during the next five years by almost $1 billion.

A recently approved $5 million program tasks two state agencies with promoting Wisconsin agricultural products abroad, setting a goal of increasing export values 25 percent by 2026. Called the Wisconsin Initiative on Agricultural Exports, it’s supported by a broad coalition of industry groups. It was initially funded by the 2021-2023 biennial budget and further authorized by legislation Wis. Gov. Tony Evers signed in early December. The money could fund trade missions, one-on-one consulting, efforts to identify new exporters and new markets, and other promotional activities for Wisconsin ag products...


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Ken Notes: The biggest new market would be to create shelf stable products for third world hunger. Also with shipping channels that exist now returning protein to China makes sense. It is crazy that all those ships go back empty....

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- - Volume: 10 - WEEK: 2 Date: 1/7/2022 9:20:33 AM -